What began as a small pilot project has quickly developed into a long-term strategic partnership. Through its unique marketplace, Foodtel helps surplus products find new buyers. These may include excess stock, short-dated products, discontinued lines or seasonal items that are still perfectly usable but need to move quickly. In these situations, logistics is absolutely critical.
Thanks to Tempcon’s speed, agility and exceptionally high delivery reliability, Foodtel is now able to save thousands of tonnes of food.
When Foodtel was founded, the business looked very different. The company offered an app that showed how temperature fluctuations affected product shelf life and best-before dates. But founder Jacob and the Foodtel team soon realised that the tool had the potential to become something even more valuable. One crucial component was missing from the chain: speed.
“Retailers did not want to accept the products if we had lost two days in handling. We realised that we had to get the food back onto the market faster,” Jacob explains.
Developing a new solution based on the industry’s real needs
The solution was to shift focus, act on the company’s own market analysis and develop an efficient model designed around the real needs of the industry.
In March 2025, Foodtel launched its new marketplace for surplus lots and discounted product lines. The concept is simple but highly effective: suppliers free up warehouse space, reduce the cost of food waste and improve their bottom line. At the same time, buyers gain access to attractive product lots at prices that offer stronger margins.
Since then, development has moved rapidly. Foodtel has established relationships with several of the industry’s best-known companies and demonstrated how a small team can drive significant change through smart digitalisation and AI-supported processes.
The result is a proposition that creates better conditions for both suppliers and customers in an industry where speed and precision are essential.
“Without speed, we don´t have a business”
A decisive factor behind Foodtel’s strong growth has been its partnership with Tempcon, which has been part of the journey from day one. When Foodtel handles surplus products from companies such as Danone, Valio and Tropicana, the logistics operation must be agile and responsive to ensure that the products can still be put to good use.
“Having Tempcon as a partner is absolutely essential to us. Without speed, it becomes extremely difficult,” says Jacob.
He describes speed as the company’s single most important factor.
“Many customers choose us precisely because we can act quickly. Tempcon is a major enabler in that respect.”
At Tempcon, we are proud of our partnership with Foodtel and of the tangible difference we can make together.
“Responsibility for sustainability does not end at the loading dock. Food products that have been exposed to a temperature deviation during transport can normally no longer be sold in stores, even though they may still be perfectly usable. Through our partnership with Foodtel, we can often help ensure that the food ends up on someone’s plate instead of in the bin. To us, that is sustainability in practice,” says Mats Söderström at Tempcon.
The partnership has created a deep level of mutual understanding and trust between the two companies. Because Foodtel handles urgent surplus lots, which may involve anything from short best-before dates and incorrectly labelled products to delayed inbound deliveries, orders often arrive at the very last minute.
“But the teams at Tempcon’s warehouses also understand that these products risk being discarded unless we act. They see the value in what we do. Even though they are not part of our own company, it feels as though we have our own internal heroes on site. They are true food savers at the terminals, helping us make it happen,” Jacob says.
A mutually beneficial partnership that delivers results
The relationship is described as a genuine partnership in which both companies support each other’s growth.
“As we help Tempcon, they help us in return,” Jacob explains. “Whenever Tempcon has surplus products or waste within its own operations, we take care of it and resell it to retailers and restaurants across Sweden. This has also enabled Tempcon to improve its own handling processes and reduce claims and waste.”
Tempcon’s role extends from receiving the products and organising them at the terminal to allocating the goods and delivering them to the buyers. Despite the high pace, the operation maintains an impressive level of consistency.
“They have outstanding delivery reliability. It is extremely rare for us to receive calls about something being delayed or missing. It is genuinely impressive. They are a true enabler in this,” says Jacob.
Working together to shape the food supply chains of the future
Looking ahead, Jacob believes that the food industry will move towards increasingly centralised flows, with larger volumes handled through central distribution solutions rather than being delivered directly to individual stores.
At the same time, he believes this development could make the combined Foodtel and Tempcon offering even more relevant.
Vasatorpsallén 64
253 54 Mörarp